What's the point of building a
business you don't own?

TWO12 helps founders reduce dilution and maximize control
- Everything you need at an affordable price
- Unlimited dilution and exit modeling
- Built to help founders succeed
- Quick and easy 409a valuations
- Valuation experts ensure IRS compliance
- Free cap table included
- Use to justify your company valuation
- Market comparable research
- Quantitative & qualitative analysis
Pricing
Cap Table
Simplifying cap table management. Unlimited participants; fully featured.
409a Valuation
Fast 409a compliance in as little as 3 days. Free Cap Table included.
Fundraise Report
Get a third-party report on the value of your business. Use for fundraising or M&A.
Join the rapidly growing TWO12 network




Founder Challenges
Don't let these issues get in the way of raising your round and building your unicorn - TWO12 is here to help.
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Ownership
Is the ownership of your company clearly broken down? What about after your notes convert? Are you embarrassed to share your cap table?
Cap Table Management
Most sophisticated investors do not trust spreadsheets. A cap table management solution is increasingly becoming a requirement. Are you using one?
Terms
Have you determined what vehicle you are using? Do you understand why you chose that vehicle over others? What are the tradeoffs?
How Much
Are you asking for a range? Don't. Ask for a specific number. And make sure it's not too much or too little - be prepared to defend your number with a clearly articulated plan & use of funds.
Founder Equity Forecasting
Model out your equity for at least 2 rounds. Make sure founder combined equity is at least 60% going into your Series A. If it is lower than this VCs are unlikely to invest.
Investor Returns
What are the best/likely/worst case returns on exit? How much appreciation can they expect (after dilution) in the next round? Do you understand their pref/liquidation requests?
-1.png)
Ownership
Is the ownership of your company clearly broken down? What about after your notes convert? Are you embarrassed to share your cap table?
Cap Table Management
Most sophisticated investors do not trust spreadsheets. A cap table management solution is increasingly becoming a requirement. Are you using one?
Terms
Have you determined what vehicle you are using? Do you understand why you chose that vehicle over others? What are the tradeoffs?
How Much
Are you asking for a range? Don't. Ask for a specific number. And make sure it's not too much or too little - be prepared to defend your number with a clearly articulated plan & use of funds.
Founder Equity Forecasting
Model out your equity for at least 2 rounds. Make sure founder combined equity is at least 60% going into your Series A. If it is lower than this VCs are unlikely to invest.
Investor Returns
What are the best/likely/worst case returns on exit? How much appreciation can they expect (after dilution) in the next round? Do you understand their pref/liquidation requests?
Customer Testimonials

