Don't let these issues get in the way of raising your round and building your unicorn - TWO12 is here to help.
"Raising venture capital is the easiest thing a startup founder is ever going to do." - Marc Andreessen
Ownership
Is the ownership of your company clearly broken down? What about after your notes convert? Are you embarrassed to share your cap table?
Cap Table Management
Most sophisticated investors do not trust spreadsheets. A cap table management solution is increasingly becoming a requirement. Are you using one?
Terms
Have you determined what vehicle you are using? Do you understand why you chose that vehicle over others? What are the tradeoffs?
How Much
Are you asking for a range? Don't. Ask for a specific number. And make sure it's not too much or too little - be prepared to defend your number with a clearly articulated plan & use of funds.
Founder Equity Forecasting
Model out your equity for at least 2 rounds. Make sure founder combined equity is at least 60% going into your Series A. If it is lower than this VCs are unlikely to invest.
Investor Returns
What are the best/likely/worst case returns on exit? How much appreciation can they expect (after dilution) in the next round? Do you understand their pref/liquidation requests?
Customer Testimonial
"I've tried them all and TWO12 is in the sweet spot for features/price."
Michael Francis, Founder & CEO Nanoshield Inc
"Everything you are doing with TWO12 is literally what I need most help with."
Mascha David, CEO & Founder Mini Fish
"Modeling on TWO12 optimized my current raise and my plans for future raises."
Justin Wolff, Founder & CEO JunkTheory Inc
"I received $500K in commitments in one day using TWO12's 'What-If ' simulations."
Nihar Patel, Co-Founder Newchip
"TWO12 has made it effortless for us to track our portfolio companies."
Chris Staffel, Managing Director GOOSE Capital
Ready to experience the future of startup finance?
